For all fans of anime, comics, video games, and more…
ETSU-Con is one of ETSU's largest annual events
celebrating all things pop culture !
ETSU-Con is one of ETSU's largest annual events
celebrating all things pop culture !
Nowhere else will you witness the paths of education, fandom, and community merge into what we can only describe as a weekend to remember!
ETSU-Con celebrated it's ninth show on March 23-24, 2024 with featured guests Ryan Colt Levy, Tara Sands, Mara Junot, and William Salyers. The situation required me to assume the role as Con-Manager and Marketing Director, alongside my previous role as Staff Advisor to the students operating and organizing this year's show.
This was my eighth year involved with the event, and my final year involved as a Staff member since beginning in 2016. I oversaw event budgeting, marketing, designing graphics, community outreach, sponsorships, contract writing and negotiating- as well as communicating with the university for partnership.
ETSU-Con celebrated it's ninth show on March 23-24, 2024 with featured guests Ryan Colt Levy, Tara Sands, Mara Junot, and William Salyers. The situation required me to assume the role as Con-Manager and Marketing Director, alongside my previous role as Staff Advisor to the students operating and organizing this year's show.
This was my eighth year involved with the event, and my final year involved as a Staff member since beginning in 2016. I oversaw event budgeting, marketing, designing graphics, community outreach, sponsorships, contract writing and negotiating- as well as communicating with the university for partnership.
Designing an event with a $36,000 budget
For this year's ETSU-Con, I worked alongside Con-Chair, Sami Morris, and Con-Manager, Matthew Barker, to bring back the event for 2024.
Originally, I had stepped away due to being in graduate school. I was asked later to help bring the show to operating capacity, two months before the show was set to happen.
Due to the time constraint for this in order for it to be successful, I worked together with East Tennessee State University, agents I had befriended, and networked around East Tennessee for resources to make our event successful.
Originally, I had stepped away due to being in graduate school. I was asked later to help bring the show to operating capacity, two months before the show was set to happen.
Due to the time constraint for this in order for it to be successful, I worked together with East Tennessee State University, agents I had befriended, and networked around East Tennessee for resources to make our event successful.
Experience Focuses:
1. Making up for lost time in planning
2. Mentoring students in new leadership roles
3. Recreate a similar feeling of the excitement from 2023
4. Family-focused event
5. Recruiting opportunity for prospective students
2. Mentoring students in new leadership roles
3. Recreate a similar feeling of the excitement from 2023
4. Family-focused event
5. Recruiting opportunity for prospective students
We decided as a team "go big, or go home", in order to hype the area for the event to drive ticket sales. We chose four voice actors, all of which also agreed to one (1) free autograph- something we were previously told in 2024 might not be possible.
Voice actor graphics designed by Alison Condon, my mentee from 2023.
In order to make the event successful, we offered a new discounted ticket rate for students that attended a college outside of ETSU. With proof of ID, any college student could now attend ETSU-Con for only $25 for the whole weekend! This discount was motioned for after a number of complaints in 2023 about there being a lack of discounts for other college students.
We partnered with ETSU Office of Admissions as well for 2024, also utilizing this event as an opportunity for recruiting for prospective students.
We partnered with ETSU Office of Admissions as well for 2024, also utilizing this event as an opportunity for recruiting for prospective students.
News Interviews on WJHL (2023)
ETSU-Con Partners Released
Eleven student organizations ranging from the Buccaneer Anime Club to ETSU Buctainment joined us for this event, filling up our schedules, and giving the chance to promote themselves to 3,000+ people during the weekend event.
Social media graphics for volunteer recruitment and tickets (done by myself)
Official ETSU-Con 2024 promotional graphics (designed by me)
MARCH 23-24, 2024
Set Sail for More!
#ETSUCON2024
#ETSUCON2024
Celebrating with 4,100 attendees, and 960+ ETSU students
$48,000 gross for this year's event, with a $12,000 profit.
(Not bad for an event planned in only two months!)
$48,000 gross for this year's event, with a $12,000 profit.
(Not bad for an event planned in only two months!)
Student testimony
